The Drop
The Jordan 4 Retro "Forget Me Not" dropped as a women's-exclusive colorway, serving up a clean white leather base with subtle floral-inspired accents that nod to the Air Jordan 4's heritage. The HV0823-100 bridges nostalgic '80s hoops DNA with feminine detailing—think lighter textures and softer tones that still keep the silhouette's edge intact. It's a quieter entry in the J4 lineup, but scarcity in women's sizing always plays different.
Resell Verdict
Currently moving around $169, with asks bouncing between $133 and $237 depending on size and condition. At 187 weekly orders, there's decent liquidity—not a hyped grail, but a solid mover for flippers who know the women's market. Resell's holding stable, not spiking, which means this is a low-risk flip rather than a moonshot investment. Buy under $150, turn it fast.
Fake Tells
- ▸Tongue Jumpman: Reps botch the embroidery depth and arm proportions—legit pairs have crisp, defined stitching
- ▸Midsole paint: Fakes often show uneven white paint bleed onto the midsole wings or sloppy edges
- ▸Box label: Check the HV0823-100 SKU matches perfectly; counterfeit boxes frequently misprint women's sizing codes
Who It's For
Perfect for the collector who wants J4 comfort without screaming for attention, or the casual reseller stacking women's exclusives with consistent demand. Pairs well with elevated streetwear or a subtle flex at brunch.
Sizing & Fit
Jordan 4s typically run true to size in women's cuts, though some wearers with wider feet report slight snugness across the toe box.
